Tom Olsen, director of media relations for province premier Ed Stelmach, said: "There’s no attempt to mislead. That picture just fitted the mood and tone of what we were trying to do.
"The children are a symbol of the future. They symbolize that Albertans are a worldly people."
Olga Guthrie, manager of the brand initiative for Alberta’s public affairs bureau, said: "This slide represents Albertans’ concern for the future of the world.
"There’s no attempt to make people think that this is Alberta."
The re-branding was handled for the province by Edmonton PR firm Calder Bateman, who has said they were unable to comment on the work done for clients because of the terms of the government’s contract."
